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HyperLocal.
Version 1.0Effective from launch

Privacy Policy

This policy explains what we collect from customers, shops and riders, why, how long we keep it, who we share it with and what you can ask us to do. It applies to the website, the web apps and any future mobile apps.

This is version 1.0 of the document as accepted at registration. It is written in plain English and is being reviewed by Pakistani legal counsel before public launch; the numbered clauses will not change meaning without a new version, which every account must accept again.

1. What we collect

  1. 1.1Everyone: your mobile number, the device and browser you sign in from, and a log of sign-ins.
  2. 1.2Customers: delivery addresses and map pins, order history, payment instrument tokens (never card numbers), prescription images where an order needs one, and ratings you give.
  3. 1.3Shops: the owner's CNIC, shop photos, proof of address, tax number where given, licences, payout account details, catalogue and order records.
  4. 1.4Riders: CNIC and a liveness selfie, driving licence, vehicle registration and number plate, payout account details, and your location while on duty.
  5. 1.5Website visitors: messages you send through the contact form, with the address and browser they came from.

2. Why we use it

  1. 2.1To run orders: matching shops and riders to you, taking payment, tracking deliveries and settling money.
  2. 2.2To verify identity and licences as the law and our terms require.
  3. 2.3To decide disputes from the evidence chain and to detect fraud and abuse.
  4. 2.4To send the alerts an order needs. Promotional messages are optional and can be switched off.
  5. 2.5To improve the service, using aggregated data that does not identify you.

3. How long we keep it

  1. 3.1Transaction and financial records: seven years, as financial record-keeping requires.
  2. 3.2Order records and their history: seven years.
  3. 3.3Packing, collection and handover photographs: two years.
  4. 3.4Rider GPS traces: six months; anonymised aggregates longer.
  5. 3.5Chat and call logs: one year.
  6. 3.6Identity documents: for as long as you hold an account plus five years.
  7. 3.7Prescription images: as pharmaceutical regulation requires.
  8. 3.8Personal data of closed accounts is anonymised once these periods end.

4. Who we share it with

  1. 4.1Payment providers licensed by the State Bank of Pakistan, to take payments and make payouts.
  2. 4.2The shop and the rider on your order see what they need to fulfil it: first name, the delivery address (riders see the exact address only after accepting the job), and the contact number until masked calling is available.
  3. 4.3SMS, push notification and map providers, to deliver messages and render maps.
  4. 4.4Law enforcement and regulators when the law requires it.
  5. 4.5We do not sell personal data.

5. Your rights

  1. 5.1You can see and correct your account details in the app at any time.
  2. 5.2You can ask for a copy of your data, or for your account to be closed, through the contact page; we honour requests within the retention rules above.
  3. 5.3You can switch off promotional messages and set quiet hours in your notification settings.

6. Location tracking

  1. 6.1Customers share a delivery pin per order; saved addresses are kept until you delete them.
  2. 6.2Riders share their live position only while on duty. It is used to show jobs nearby, to price the delivery floor, and to show the customer where their order is.
  3. 6.3Location data is kept for six months as dispute evidence and then deleted or anonymised.

7. Contact

  1. 7.1Questions about this policy or your data go to the contact page. We answer from the same team that runs the platform.